Alejandro López de Haro

Alejandro has over a decade of experience in content strategy, writing, and SEO. He began his career as a journalist in the U.S. and Latin America before moving into marketing after earning his MBA in Europe. Alejandro has led content efforts in competitive industries like media, travel, and technology (SaaS). Currently, he leads various content initiatives at Semrush, developing resources to help SMBs overcome key marketing challenges.