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SEO Competitive Analysis Tools

Analyze your SEO competition in a matter of minutes!

Win The Competition
  • Organic Research

    Just enter your competitor’s domain name to start seeing insights! Use simple filters and movement between reports all about your competitor’s organic search rankings and position changes.

    Organic Research
  • Keyword Gap

    Compare up to five competitors side by side and find the gaps in keyword strategies that you can start to target with your site.

    Keyword Gap
  • Backlink Analytics

    Enter your competitor’s site and see all of their backlinks. Find their top referring domains, apply filters to find specific sites, and even pinpoint their most recently acquired and lost backlinks - tons of ways to find new backlink opportunities for your own site.

    Backlink Analytics
  • Backlink Gap

    Compare up to five competitors in terms of backlink profiles to see who links to your competitors but not you. A quick and simple way to find tons of relevant link building opportunities in your niche.

    Backlink Gap
  • My Reports

    Build beautiful PDF reports quick and easy with drag-and-drop SEMrush widgets and plenty of formatting features. Once you gather all of the intelligence on your competitors, put it together into a perfect PDF to finalize your competitive analysis and share it with your team and/or client.

    My Reports

Get essential insights about your niche competitors!

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