social:definition

Sfida

- E-commerce client sells hundreds of products with many purchase options. - Website not updated or optimised, leading to stagnant sales. - Goal: increase traffic and improve conversion rate to drive sales.

Soluzione

- Audit, product related keyword research, customer audit. - Optimise website with SEO techniques and UX design. - Implement social media and blog to establish brand authority. - Email marketing campaigns to drive traffic. - Streamline checkout process and simplify product pages.

Risultato

- Within three months of implementing our e-commerce specific SEO strategies, the client’s website saw a 25% increase in targeted organic traffic and a 40% increase in sales. - These results were improved further with the introduction and implementation of stage 2.

Sfida

- Lack of quality candidates for better positions on offer - Lack of quality positions from existing clients due to not being able to fulfil on previous occasions - Brand awareness as not being found for positions that are on offer

Soluzione

- Audit of website, SEO, social media and marketing along with understanding of needs. - Implement SEO. - Introduce social media strategy and training of staff for interaction and support of strategy. - Tracking of business visitors for sales opportunities

Risultato

- Greater brand awareness through extensive social media campaign involving full staff integration. - Increase in candidate enquiry and registration. - Repeat business from clients offering further positions after successful application conversion. - SEO optimised position posting.

Sfida

Our accountancy practice client approached us with a goal of upselling additional products and services to their existing customers while also attracting new customers who are unhappy with their current service providers or need more help than their current supplier can offer.

Soluzione

- Comprehensive onboarding to understand products, customers and true business capacity. - Audit, competitor analysis, keyword research and marketing strategy. - Integrated social and blog campaign. - Brand overhaul to shift perception of business professionalism.

Risultato

- The client’s website traffic increased by 30%, with a 20% increase in conversions. - Our social media campaign also resulted in a 25% increase in followers on all social media channels, and a 15% increase in engagement rates. - Upsell increase to existing customers.