Invincible Digital Private Limited

Sfida

Being in a highly competitive niche and in close proximity to the cannabis industry there were no paid options and organic growth through SEO was the only way to get increase business. Another challenge was to drive more sales in a competitive market dominated by Chinese and cheap glass pipes.

Soluzione

We implemented a multi-channel approach, combining SEO & social media. Social media traffic helped us bring brand trust. We analyzed user behavior and optimized the website UI UX accordingly. Then we reworked on-page SEO according to new keywords and approached authoritative sites for link building.

Risultato

With the right keywords and fitting SEO strategy around them, we achieved a remarkable 35+% increase in organic traffic and a 500% increase in sales. Now users were landing on pages that actually meant for selling, and domain authority also increased, which meant sustainable rankings on top.

Sfida

Expand the company's reach and increase brand recognition to potential customers. To attract a high volume of qualified visitors to the website, resulting in increased product inquiries and purchases. Optimize their landing pages and ad campaigns to boost conversion rates.

Soluzione

Identify high-intent search terms relevant to their target audience and service. Tried Multiple variations of ad copies. Optimized landing pages to provide a seamless user experience. Closely monitored key metrics such as CTR, conversion rate, and CPC to make data-driven decisions.

Risultato

By optimizing the campaign and focusing on high-performing keywords, the company achieved. Impressions and visibility expanded by 60% Increase in ROAS by 20X Decrease in Avg CPC by 30% Increase in Conversion Rate by 35%

Sfida

The ranking was great, and traffic was decent too, but social media was dead, and competitors were huge sales through social media platforms. We not only had to revive our social media presence but also drive higher sales than our competitors.

Soluzione

We developed a social media strategy which involved everything from user testimonials to product videos to influencer marketing. We capitalised on our patented product with a long "competitors vs us" campaign. This helped in increasing brand awareness immensely and sales.

Risultato

The results even surpassed our expectations. One of our main competitors went out of business. Our brand mentions increased by 500%, organic traffic by 103%, social media followers by 43.6%, and the revenue rate through sales by 250%.