Hive Digital, Inc.

Sfida

Race Winning Brands needed assistance revamping and launching several new websites.

Soluzione

-Perform a high level, technical SEO audit of each website during development -Recommendations were made based on priority and estimated impact on traffic -Implemented SEO recommendations during development -Refresh content and copy across the site using data gathered from competitive analysis

Risultato

-For the client's main website, organic traffic has jumped from 11,920 monthly visits to 21,804 monthly visits -Keyword coverage increased from 18,646 keywords to 25,733 keywords

Sfida

-Optimize conversion performance for long-standing Google Ads account

Soluzione

-Account Audit -Analytics Tracking set-up -Campaign Restructure -Market Expansion -Budget Reallocation -Ad Schedule Optimized -Ad Extensions -Language Targeting

Risultato

-Decrease in impressions, but a large increase in the quality of clicks -163% increase in rate at which ads were clicked -21% decrease in average cost per click YoY -310% increase in conversions -279% increase in rate at which clicks converted to leads -30% decrease in Lost Impression Share

Sfida

-Improve organic search results -Increase quailed traffic -Enhance keyword coverage -Increase sales

Soluzione

-Perform a high level, technical SEO audit -Implement SEO recommendations -Improve the internal linking structure -Provide offsite link development -Refresh existing product descriptions

Risultato

-Monthly traffic spiked (1,600 visits/month to 19,000 visits/month) -Improved keyword coverage: 153 keywords in the top 3 positions, 380 keywords in the 4-10 position) improved to 955 keywords in the top 3 positions, and 1,589 keywords in the top 4-10 positions) -469% increase in Revenue