Sfida
Key challenges: 1. Online visibility & Positioning 2. Relatable content 3. Engagement The Client is a global provider in a highly regulated sector. Bridging the gap and balancing the needs of the brand, industry regulators, and language used in an online environment was the key challenge.
Soluzione
Implemented and rolled out a content plan over the period of 12 months within, 3 months we started to see marked improvements and within 9 months of work completed we generated €960,000 worth of sales directly from organic content.
Risultato
- Generated sales of €960,000 - Increased onsite dwell time by 102% over a 12-month period - Balanced the needs of the brand and the market to deliver high-quality content that resonated with the market